Advertising

The brand spotlights its Pillemark through this campaign.

23 Jun 2025 8:26 PM

Ikea rolls out a welcome mat for all, with pride

Conceptualised by Leo India, the campaign comprises an ad film.
Shrenik Gandhi

23 Jun 2025 10:49 AM

Cannes Lions 2025: 'Ideas, rooftops and new friends — one of those Cannes days'

Shrenik Gandhi, co-founder and CEO, White Rivers Media, pens down his experience from the festival. 
Josy Paul

23 Jun 2025 10:37 AM

Cannes Lions 2025: Insights are collective; confessions are personal – Josy Paul

BBDO India’s chairperson and CCO, who was the jury president for the ‘SDG’ category, took to the stage on day five.
From left: Ananya Srikanth Rao, Marcos Kotlhar, Ali Rez and Alison Weissbrot

20 Jun 2025 7:30 PM

Cannes Lions 2025: No lack of talent, it’s the access that talent lacks - Ananya Srikanth Rao

Saatchi & Saatchi's Rao was joined by Ali Rez, CCO, Impact BBDO, and Marcos Kotlhar, partner and CCO, Le Truc.
India's Lions tally is at 32

20 Jun 2025 6:00 PM

Cannes Lions 2025: BBDO bags India's only win on day five

The win came in the 'Sustainable Development Goals' category, taking India's Lions tally for the year to 32.
Dalbir Singh's daily blog from the Cannes Lions International Festival of Creativity.

20 Jun 2025 3:27 PM

Cannes Lions 2025: Producer's Diary by Dalbir Singh (day five)

Kiss Films’ founder shares how he’s keeping cool amidst the heat at Cannes.
The WPP agency will also focus on distinctive storytelling and long-term brand building.

20 Jun 2025 2:14 PM

Aqua Plumbings partners with Ogilvy

The agency aims to reimagine how luxury and ultra-luxury bathware brands are positioned in the Indian market.
Naveed Manakkodan, Nikhil Kamath and Aakash Shah

20 Jun 2025 11:22 AM

Zerodha's Nikhil Kamath invests in creative agency One Hand Clap

The strategic investment aims to accelerate the agency's growth in creative and content production.
The total Lion tally for the country is 30.

19 Jun 2025 6:13 PM

Cannes Lions 2025: FCB India continues domination

Bags three Gold Lions on day four of the festival.
David Droga at Cannes Lions

19 Jun 2025 4:56 PM

Cannes Lions 2025: I told people at Droga5 that we bought Accenture – David Droga

Accenture Song’s outgoing CEO discussed why creativity remains imperative on day four of the festival.

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