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Durgesh Pragati Satish Amble

27 Jun 2025 9:15 AM

Cannes Lions 2025: A child lost in Cannes

The author reflects on his experience of attending the festival solo and highlights the power of human-first, culture-led creativity.
Ankit Singh

26 Jun 2025 1:05 PM

Cheil X appoints Ankit Singh

He moves from Hilton, where he served as director – brand marketing, South Asia.
BFSI ad spend surged across media in 2024 as per TAM adex report

26 Jun 2025 11:39 AM

BFSI ad spend surges across media in 2024; up 22% on radio, 16% in print, 7% on TV: TAM

LIC dominated the advertiser ranks on TV, radio, and print, with its products featured in the top brand lists across all media.
On Monday, 23 June, Britannia made waves with a bold front-page print ad inviting Parle Monaco to “share shelf space” this Pride Month.

25 Jun 2025 5:44 PM

Parle bites back in support of Britannia’s pride advocacy callout

The brand put up a post on Instagram stating that it's happy to help the competitor in the cause.
Two years ago, Publicis Groupe India developed an enabling support culture for its people who are battling critical illnesses including cancer.

25 Jun 2025 11:20 AM

Publicis Groupe India launches screening time off to support preventive cancer care 

Partners with Datar Cancer Genetics to bring cancer screening to employees and their families.
Vivek Anchalia (left) and Harshada Menon

25 Jun 2025 10:56 AM

How much AI is too much?

From scripting to complete visuals, we increasingly see ad films now being produced entirely using AI. We weigh in on the delicate balance.
The backlash has come for Talented's 'Nature Shapes Britannia', FCB India's 'Lucky Yatra' and Havas Creative's 'Ink of Democracy' campaigns

24 Jun 2025 2:10 PM

'If a friend fails, it’s upsetting. But what’s more upsetting is the fact that a friend tops'

The author shares his opinion on the ongoing scrutiny over three Indian Cannes Lions wins.
Saumya Agarwal

24 Jun 2025 10:54 AM

Saumya Agarwal joins Madison Media Plus 

He moves from Starcom, where he was associate vice president. 
K Ramakrishnan

24 Jun 2025 10:01 AM

The Script Room appoints K Ramakrishnan as independent director

He continues as managing director, Kantar South Asia.
Mithila Saraf at Cannes Lions 2025

24 Jun 2025 9:45 AM

Cannes Lions 2025: Is advertising the coolest job in the world?

Famous Innovations' CEO looks at the festival from an outsider’s lens.

Latest Stories

Malaysia Airlines and Mumbai Indians' 'Cricket at 30,000 feet' campaign

07 May 2026 3:18 PM

Malaysia Airlines and Mumbai Indians turns aircraft into a cricket pitch
Anurag Iyer

07 May 2026 10:55 AM

Creator18 appoints Anurag Iyer
Gurbaksh Singh

07 May 2026 10:42 AM

'Need to have outstanding solutions for challenging problems'
Spotify and FC Barcelona's, 'The Dream Begins' campaign.

07 May 2026 10:40 AM

Spotify brings Olivia Rodrigo to the pitch ahead of El Clasico for FC Barcelona

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Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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