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TAM AdEx's 2024 cross media advertising recap for retail sector

02 Jul 2025 10:55 AM

2024 sees dip in retail AdEx across TV, print, and digital compared to 2023: TAM report

Radio was the only medium to post positive year-on-year growth in 2024, recording a modest 2% increase.

Sandipan Bhattacharyya

01 Jul 2025 11:00 AM

Sandipan Bhattacharyya moves to Monks

Was Grey South Asia's chief creative officer.

Lego India's 'Feeling Generous' campaign.

30 Jun 2025 2:18 PM

Karan Johar’s blockbuster wishlist gets a brick-by-brick makeover in Lego

Conceptualised by Kulfi Collective, the campaign comprises an ad film.

Truecaller Play

30 Jun 2025 12:16 PM

Truecaller Ads launches 'Truecaller Play'

The platform will provide advertisers with a toolkit of video-first, interactive, and immersive ad formats.

Launches 'four-step' process to curb misleading entries.

30 Jun 2025 11:11 AM

Cannes Lions adds 'enhanced measures' after DM9 controversy

The agency had used AI-generated and manipulated content for an entry which went on to win a Grand Prix during the festival.

This initiative was conceptualised by Enormous and The Humsafar Trust.

30 Jun 2025 11:08 AM

Britannia Good Day partners with Parle Monaco to launch its 'Flavours of Equality' pride pack

As part of this initiative, Britannia Good Day will support all Sahyog LGBTQIA+ clinics by The Humsafar Trust for one year.

Arena Media is part of Havas Media Network India

30 Jun 2025 9:02 AM

Arena India bags realme's media mandate

The account was won following a multi-agency pitch.

30 Jun 2025 8:54 AM

VML's Mukund Olety moves within the WPP network

Olety was chief creative officer of the agency in India.

Here's what Dalbir Singh is doing this week.

27 Jun 2025 9:24 AM

Producer's Diary by Dalbir Singh

The founder of Kiss Films continues with his weekly diaries for Manifest.

Adyasha Roy Tomar

27 Jun 2025 9:18 AM

Adyasha's blog: Are you 'mentouring'? This one's for you

The author compares mentors to Santa Claus and believes that one may not exist.

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Malaysia Airlines and Mumbai Indians' 'Cricket at 30,000 feet' campaign

07 May 2026 3:18 PM

Malaysia Airlines and Mumbai Indians turns aircraft into a cricket pitch

07 May 2026 10:55 AM

Creator18 appoints Anurag Iyer

07 May 2026 10:42 AM

'Need to have outstanding solutions for challenging problems'

Spotify and FC Barcelona's, 'The Dream Begins' campaign.

07 May 2026 10:40 AM

Spotify brings Olivia Rodrigo to the pitch ahead of El Clasico for FC Barcelona

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Adyasha Roy Tomar

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The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention

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Godrej Industries' new identity resembles that of an independent Australian agency