Noel Dsouza

20 Jun 2025 10:43 AM

Teacher’s Whisky uncorks a new identity for today’s evolving Indian consumer

Rishi Walli, senior director - marketing, Suntory Global Spirits, unpacks Teacher's rebrand, industry trends, and more.

13 Jun 2025 11:07 AM

We have maintained a transparent and proactive relationship with the media: Belson Coutinho

We caught up with Akasa Air’s co-founder and COO to discuss its partnership with adidas, prioritising employee comfort, and more...

27 May 2025 9:00 AM

‘Legacy distribution channels and theatrical releases are seeing a surprising resurgence’

Pradeep Dwivedi, group CEO, Eros Media World, on evolving consumption patterns, legacy content bets, and more.

15 May 2025 10:29 AM

'Advertising is at risk of being seen as a commodity, not a strategic brand-building tool'

R K Swamy's executive chairperson on the company's new consulting division, the group's strategy to future-proof client growth and more.

Rakesh Hinduja (left) and Shormistha Mukherjee.

06 May 2025 10:22 AM

Credibility vs clout: The changing currency of awards

We explore whether the shine of awards still holds weight in today's industry.

Kejal Teckchandani (left) and Shenaz Treasurywala

16 Apr 2025 10:10 AM

Is cutting out the agent the next power move for influencers?

We uncover whether self-managed brand deals are truly more profitable and authentic or if they come with hidden trade-offs.

Dell's 'Back to School & College' campaign.

15 Apr 2025 11:19 AM

Dell reinvents 'back to school and college' by making learning click through AI

Dell Technologies India's Mayuri Saikia on the vision behind its latest campaign, AI portfolio impact, and more...

While global print ad revenues decline, India tells a different tale and defies that trend, with advertising spends projected to reach USD 22,000 crore by 2025.

09 Apr 2025 9:59 AM

Why are marketers doubling down on print?

We examine brands driving the revival of print, the sectors leading the charge, and print's ROI in a digital-first world.

07 Apr 2025 10:43 AM

Padel attracts a unique, premium clientele that’s hard to access through most sports: Nikhil Sachdev

PadelPark India's co-founder and marketing head on why brands bet on padel, APPT's impact, and the startup playbook for sport.

21 Mar 2025 10:24 AM

'We are positioning ourselves as a solutions provider, helping businesses accelerate innovation'

Hindalco Industries' Nilesh Koul on its rebrand, marketing strategy, and sustainable product innovation.

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Noel Dsouza

Teacher’s Whisky uncorks a new identity for today’s evolving Indian consumer

We have maintained a transparent and proactive relationship with the media: Belson Coutinho

‘Legacy distribution channels and theatrical releases are seeing a surprising resurgence’

'Advertising is at risk of being seen as a commodity, not a strategic brand-building tool'

Credibility vs clout: The changing currency of awards

Is cutting out the agent the next power move for influencers?

Dell reinvents 'back to school and college' by making learning click through AI

Why are marketers doubling down on print?

Padel attracts a unique, premium clientele that’s hard to access through most sports: Nikhil Sachdev

'We are positioning ourselves as a solutions provider, helping businesses accelerate innovation'

Follow us

Latest Stories

FCB Ulka bags creative mandate for Bajaj Almond Drops Hair Oil and Bajaj No Marks

Google Play elevates Aditya Swamy

Vikram Kulkarni joins Warner Music India

WolfzHowl appoints Eswara VAN Sharma

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LIA 2025: Ogilvy bags India's first Gold

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LIA Creative Liaisons 2025: In the city of chance, I'm betting on creativity

Cyrus Broacha brings back satire with Newscaustic on News9

Noel Dsouza

Teacher’s Whisky uncorks a new identity for today’s evolving Indian consumer

We have maintained a transparent and proactive relationship with the media: Belson Coutinho

‘Legacy distribution channels and theatrical releases are seeing a surprising resurgence’

'Advertising is at risk of being seen as a commodity, not a strategic brand-building tool'

Credibility vs clout: The changing currency of awards

Is cutting out the agent the next power move for influencers?

Dell reinvents 'back to school and college' by making learning click through AI

Why are marketers doubling down on print?

Padel attracts a unique, premium clientele that’s hard to access through most sports: Nikhil Sachdev

'We are positioning ourselves as a solutions provider, helping businesses accelerate innovation'

Follow us

Latest Stories

FCB Ulka bags creative mandate for Bajaj Almond Drops Hair Oil and Bajaj No Marks

Google Play elevates Aditya Swamy

Vikram Kulkarni joins Warner Music India

WolfzHowl appoints Eswara VAN Sharma

Most Read

LIA 2025: Ogilvy bags India's first Gold

Manifest's October issue is out

LIA Creative Liaisons 2025: In the city of chance, I'm betting on creativity

Cyrus Broacha brings back satire with Newscaustic on News9

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