Boult is now GoBoult, eyes INR 1,000 crore in FY26 and global expansion

Through its new identity, the brand aspires to ramp up retail 10X and enter the premium tech segment with design-led innovation.

Manifest Media Staff

Aug 5, 2025, 10:28 am

Boult's new brand identity

Boult, a wearables brand, has announced its rebranded identity, GoBoult. 

Backed by a strong FY25 performance of INR 800 crore in revenue, the rebranded company is now targeting INR 1,000 crore in FY26, fuelled by a sharper strategy, aggressive retail growth, global ambitions, and a push into the INR 2,000-plus Average Selling Price (ASP) segment.

The new name, GoBoult, signals intent: fast, ambitious, and ready for global play. Its new logo, featuring a screwhead and arrow symbolises strength, innovation, and forward momentum. 

Tarun Gupta, co-founder, GoBoult, "We are coordinating to ensure that all touchpoints of our business deliver a premium experience, including the retail floor, packaging, and product. Our expanded retail presence, robust product pipeline, and global expansion strategy position GoBoult for its next growth chapter as we build toward our INR 2,000 crore vision by 2030." 

Source: MANIFEST MEDIA

Subscribe

* indicates required