Marketing

Coca-Cola India's Maidaan Saaf campaign.

31 Jan 2025 11:36 AM

Coca-Cola India unveils 'Maidaan Saaf' campaign at Maha Kumbh Mela to promote plastic recycling

Through this initiative, the brand is transforming plastic waste into useful resources while showcasing the power of recycling.

Sharvari

30 Jan 2025 11:40 AM

Wellbeing Nutrition signs Sharvari as brand ambassador

Rolls out a digital campaign to highlight this association.

Krishnarao Buddha

27 Jan 2025 12:10 AM

Krishnarao Buddha moves on from Parle after 23 years

Was most recently serving as the senior category head - marketing.

Dolly Jha

26 Jan 2025 2:40 PM

Dolly Jha exits BARC India

Had joined the TV audience measurement firm from Nielsen in May 2023.

Adrit Mishra

23 Jan 2025 7:39 PM

Starbucks has played a key role in whipping up the coffee culture in Mumbai: Adrit Mishra

Starbucks has launched a limited edition tote bag collection in collaboration with designer Anamika Khanna.

The Minimalist team, led by its founders, will manage operations while leveraging HUL's distribution network for greater accessibility and global expansion.

23 Jan 2025 2:26 PM

Hindustan Unilever to acquire Minimalist for INR 2,670 crore

Announces plans to acquire a 90.5% stake in the premium beauty brand.

Pragya Bijalwan

23 Jan 2025 2:20 PM

Pragya Bijalwan joins Voltas

Was CMO and vice president, marketing at Crompton Greaves Consumer Electricals for nearly four years.

Johnny Walker's recent collaboration with Priyanka Chopra paves the way for greater cultural acceptance of women in traditionally male-dominated spaces like the alcohol industry.

23 Jan 2025 10:56 AM

Trump's move to end third-gender recognition underscores today's societal challenges: MRSI panel

During the webinar, experts decoded how brands can navigate masculinity's evolving role to ensure a progressive view of gender roles.

Markus Tan

23 Jan 2025 10:29 AM

We want to do a lot more with the influencer community in India: Markus Tan

Singapore Tourism Board’s regional director - India highlighted a series of initiatives they are working on to boost tourism from India.

Sajith Sivanandan

21 Jan 2025 5:27 PM

Sajith Sivanandan joins Jio Mobile Digital Services

Was the CEO of Disney+ Hotstar.

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