Marketing

WhatsApp had a brand score of 60.5 in India

30 Jan 2026 10:15 AM

WhatsApp tops 'best branding ranking' globally and in India: YouGov

The rankings measure brand health based on impression, quality, value, reputation, satisfaction, and recommendation.

Demand for further personal tax reforms remains steady as per the Kantar Union Budget Survey 2026

29 Jan 2026 10:50 AM

Demand for personal tax reforms remains steady: Kantar Union Budget Survey

Consumer outlook for 2026 reflects measured realism as inflation continues to weigh heavily on spends, with concerns rising to 60% in two years.

Deepa Krishnan

28 Jan 2026 3:40 PM

Deepa Krishnan joins EAAA Alternatives

She moves from Hyatt Hotels Corporation, where she was head - marketing India and South West Asia.

Forbes Fab-Luxe Residences taps Ritz Media World for its creative and marketing mandate

28 Jan 2026 3:29 PM

Forbes Fab-Luxe Residences taps Ritz Media World for its creative and marketing mandate

The mandate spans brand strategy, creative development, digital and performance marketing, launch communications, and sales-led brand assets.

Lodestar UM bags Amazon Music's integrated media mandate

28 Jan 2026 1:31 PM

Lodestar UM bags Amazon Music's integrated media mandate

The account was won post a multi-agency pitch.

Mitali Patel

27 Jan 2026 11:21 AM

Prime Video & Amazon MGM Studios elevates Mitali Patel

She was serving as the growth marketing leader - Amazon Prime Video.

Santosh Kumar

27 Jan 2026 10:31 AM

BombayDC appoints Santosh Kumar

Based out of Bengaluru, Kumar will focus on driving enterprise partnerships, building sustained revenue pipelines, and accelerating growth.

Covering trends from 2025 compared with 2024 and 2023, the research analyses over 226 million search queries.

22 Jan 2026 6:03 PM

52% of Indian Gen Z parents trust AI over Google for parenting advice: GIPSI inSIGHT 2026

Tonic Worldwide's latest report maps how Gen Z, queenagers and digital natives are rewriting consumer behaviour.

Anand Kumar

22 Jan 2026 5:27 PM

Anand Kumar joins Olectra Greentech

He moves from Switch Mobility, where he was head - brand, marketing, digital and communications.

Sparkt X Exchange1

22 Jan 2026 1:20 PM

Sparkt bags brand and communications mandate for Exchange1

The account was won following a multi-agency pitch. 

Subscribe

* indicates required