Marketing

Neha Bareja

25 Feb 2025 10:49 AM

Neha Bareja joins Acko Drive

Moves from Acko, where she was senior director - content and influencer marketing.
India's problem of pesky calls is spiralling out of control, according to reports

24 Feb 2025 12:04 PM

Telemarketing: Bane for users, obsolete for brands?

In our latest issue, we explore whether it’s time to retire this OG marketing tool in today’s era of AI and targeted social-media marketing.
Shah Rukh Khan has been roped in as brand ambassador by Elan Group

24 Feb 2025 10:11 AM

Elan Group ropes in Shah Rukh Khan as brand ambassador

With this, the real estate brand is all set to further transcend the boundaries and redefine opulence in the ultra-luxury segment.
Samantha Ruth Prabhu in the Nivea India commercial

20 Feb 2025 5:03 PM

Samantha Ruth Prabhu named ambassador for Nivea India’s Luminous Even Glow range

The brand unveiled its latest skincare range through a TVC featuring the actor.
Ranveer Singh and Petr Janeba

20 Feb 2025 1:12 PM

Škoda Auto India signs Ranveer Singh as 'brand superstar'

To highlight the association, the brand will roll out a film by the end of March.  
(Left) Sonali Ramaiya, Dr. Piyush Gupta

19 Feb 2025 4:37 PM

Roarrr Media to handle social media strategy and communication for GNH India Pharmaceuticals

As part of the collaboration, Roarrr Media will ensure that GNH's messaging reaches a broader audience through impactful digital content.
Vishnu Som (left) and Nadir Godrej

19 Feb 2025 11:22 AM

When companies see values as assets, doing good becomes undeniable: Nadir Godrej

Godrej Industries Group's chairperson highlighted sustainability, inclusiveness, and welfare at the NDTV Profit event.
Deep Bajaj

19 Feb 2025 11:16 AM

Sirona founders buy back the brand from the Good Glamm Group

Deep Bajaj, founder of Sirona, confirmed in a LinkedIn post the completion of the buyback of the feminine hygiene brand.
From left: Hiral Dadia, Aravind Sanka, Piyush Shah and Shashank ND

19 Feb 2025 11:16 AM

AI is making me work harder than ever before: Shashank ND

A panel at the NDTV Profit Conclave discussed evolving CX, convenience, accessibility and digital marketing.
This decision, which took effect on 13 February 2025, follows high-level discussions between US President Donald Trump and Indian Prime Minister Narendra Modi.

18 Feb 2025 12:05 AM

Whiskey import tariff slashed from 150% to 50%

Brands like Jack Daniel's, Jim Beam, Woodford Reserve, Maker's Mark, Gentleman Jack, and Old Forester stand to benefit from this.

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