Marketing | Discover The Latest Marketing Campaigns, Tools, And Tactics Shaping The Industry

Marketing

03 Sep 2025 10:28 AM

Spotify elevates Neha Ahuja

She is now director - growth, JAPAC.

Manasi Narasimhan and Pankaj Parwanda

03 Sep 2025 9:38 AM

Marketing Manifest Stations with Manasi: Episode seven

Pankaj Parwanda, co-founder, goSTOPS, discusses how he aims to change the way India's Gen Z and young millennials travel.

Birendra Mohanty

02 Sep 2025 1:51 PM

Zurich Kotak General Insurance appoints Birendra Mohanty

Mohanty moves from ICICI Lombard after a 22-year stint, having most recently served as business head.

Smit Janak Shukla

02 Sep 2025 12:16 PM

Philips India elevates Smit Janak Shukla

He was previously the consumer marketing lead, Philips Personal Health ISC Zone.

02 Sep 2025 9:32 AM

Kapil Sharma ends 12-year journey with Ford

Was director - communications for nine countries including India.

01 Sep 2025 11:08 AM

Akasa Air appoints Naarayan TV

Moves from IDFC First Bank.

Picture courtesy: LinkedIn

31 Aug 2025 9:58 PM

Shakti Upadhyay ends his ride at Kia

Had joined the organisation in March 2018.

29 Aug 2025 2:55 PM

Aurelia signs Ananya Panday as brand ambassador

Rolls out a campaign #HameshaTrending, featuring Panday showcasing its festive collection.

Ragini Hariharan

29 Aug 2025 10:47 AM

'Print for us isn't just about awareness, but about driving engaging collaborations'

Himalaya Wellness' Ragini Hariharan on keeping a heritage product relevant, festive plans, and winning Gen Z's short attention spans.

The Festive Marketing Trends Report 2025 highlights surge in AI-powered shopping recommendations

26 Aug 2025 10:49 AM

AI drives shopping choices for 79% of consumers: Report

64% prefer to shop fully online and 83% research online first, according to the Festive Marketing Trends Report 2025 by InMobi and Glance.

Latest Issue Banner

Latest Stories

For brands and marketers, the findings suggest that Gen Z's festive consumption is not necessarily driven by novelty or large-scale celebrations.

05 Nov 2026 2:58 PM

71% of Gen Z prefer traditional Diwali celebrations, finds Sanrio survey

Hershey's Kisses recent edition of its 'Giving Kisses Is Hard' campaign.

05 Nov 2026 1:13 PM

Hershey's Kisses adds a spark of romance to Diwali family chaos

05 Nov 2026 11:03 AM

Gaurav Chugh moves on from Sun Pharma

05 Nov 2026 9:13 AM

'Healthy push between our agencies will continue'

Most Read

Cred's film featuring Rakhi Sawant

12 Oct 2026 11:29 AM

Voice-O-Meter: Cred's unconventional route breaks the bias

12 Oct 2026 9:02 AM

Media agencies need to spend more time with publishers to understand print better: Girish Agarwal

Ayshwarya Sharma

09 Oct 2026 9:04 AM

LIA 2026: Award the work for its entertainment value, not just the idea behind it

Akhil Raj Gupta and Amit Singh

07 Oct 2026 10:21 AM

Luminary and Manifest to host hands-on AI branding workshop for marketers