Marketing

Boult's new brand identity

05 Aug 2025 10:28 AM

Boult is now GoBoult, eyes INR 1,000 crore in FY26 and global expansion

Through its new identity, the brand aspires to ramp up retail 10X and enter the premium tech segment with design-led innovation.
Bhavana Singh

04 Aug 2025 9:41 AM

Bhavana Singh moves to Food Square

Was VP - brand and communications at The Bombay Shirt Company.
Rammohan Sundaram

31 Jul 2025 6:01 PM

Rammohan Sundaram moves on from DDB Mudra Group

Announces that he's starting a new position as founder and CEO at KokoroBharat, an entrepreneurial venture in the healthcare space.
Emami launches new corporate brand identity.

31 Jul 2025 9:48 AM

Emami unveils refreshed corporate brand identity

The rebranding includes each of Emami's businesses, adopting a modern typeface to reflect an evolving vision and global ambitions.
Kapil Sharma

31 Jul 2025 2:10 AM

Gillette India elevates Kapil Sharma

He succeeds Abhishek Desai, who is promoted to a regional leadership position for Asia, the Middle East, and Africa.
Rasika Prashant

30 Jul 2025 12:46 PM

Marketing Manifest Stations with Manasi: Episode Six

Rasika Prashant, CMO and co-founder, Tata Soulfull, reflects on her journey from Ogilvy to building the millet-based food brand.
Sugar Free D'lite's #CaloriesSeRaksha campaign

30 Jul 2025 10:29 AM

Sugar Free D'lite delivers sweetness with a side of sibling spice

Releases a campaign ahead of Raksha Bandhan, featuring content creators Chetan Goel and Mallika Dua.
Rashmika Mandanna

29 Jul 2025 7:02 PM

Laxmipati Sarees signs Rashmika Mandanna as brand ambassador

To highlight the association, the brand has also rolled out a campaign featuring the actor.
Apex and Baseline Ventures announce strategic partnership

29 Jul 2025 12:36 PM

Apex and Baseline Ventures announce strategic partnership

Aims to unlock new avenues for capital deployment, innovation, collaboration and investment opportunities in the global sports industry.
Kritika Agarwal

29 Jul 2025 10:07 AM

Jubilant FoodWorks elevates Kritika Agarwal

She has been promoted to deputy general manager - brand marketing, Domino's.
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