Marketing

Sunita Williams

18 Sep 2024 9:40 AM

Saregama creates a special birthday wish for astronaut Sunita Williams

Watch the film conceptualised by The Womb ahead of Williams' birthday.
Manu Bhaker for Golden Bullet

16 Sep 2024 4:09 PM

Golden Bullet signs Manu Bhaker as brand ambassador

Through this association, the brand aims to inspire individuals to push boundaries and achieve their goals.
Akanshaa Dalal

16 Sep 2024 11:33 AM

Want to focus on the consumer instead of what competition is doing: Akankshaa Dalal, Mountain Dew

Mountain Dew's category lead speaks with us about the recent partnership with KBC and more...
Nora Fatehi for BigMuscles Nutrition

16 Sep 2024 10:58 AM

BigMuscles Nutrition signs Nora Fatehi as brand ambassador

Rolls out a campaign, 'Hustle Banaye Muscles,' featuring the actor.
Van Heusen announced its association with the actor

16 Sep 2024 10:51 AM

Taapsee Pannu joins Van Heusen as brand ambassador

Launches new campaign positioned around the thought ‘Lead Every Role'.
Deepika Padukone

16 Sep 2024 10:49 AM

Deepika Padukone appointed brand ambassador for BGMI

Padukone's spouse and actor Ranveer Singh has previously endorsed the mobile game along with cricketer Hardik Pandya.
Badshah

12 Sep 2024 9:58 PM

Dyson gets Badshah as brand ambassador for OnTrac headphones

Seeks to create a significant impact and scale its presence within the Indian audio market ecosystem through this partnership.
Diana Penty

12 Sep 2024 5:01 PM

The Body Shop partners with Diana Penty

Rolls out a campaign featuring Penty to showcase its vitamin c skincare range.
Saumya Rathor

12 Sep 2024 12:33 PM

Collaboration with Huemn reflects our desire to offer something new and memorable: Saumya Rathor

PepsiCo India’s category lead for potato chips discusses the Huemn collaboration, experiential marketing and consumer-centric innovations.
This is the second whitepaper the companies have worked on together.

12 Sep 2024 10:36 AM

Only 37% marketers believe their business can deliver creative excellence: WARC whitepaper

71% of them have the ambition to deliver creative excellence but they don't believe the business has the capabilities to support it.

Latest Stories

The account was won post a multi-agency pitch.

23 Jan 2026 11:44 AM

AMFI assigns its mainline creative duties to Concept Communications
Dalbir Singh continues his diary for Manifest.

23 Jan 2026 11:05 AM

Producer's Diary by Dalbir Singh
Nitin Naresh

23 Jan 2026 10:58 AM

Magnon Group elevates Nitin Naresh
Sharmista Nag

23 Jan 2026 9:10 AM

Her take: Reflections of a director

Most Read

Amith Prabhu (left) and Jaideep Shergill

12 Jan 2026 9:03 AM

When brands seem ‘sorry but not sorry'
Adyasha Roy Tomar

09 Jan 2026 10:20 AM

Adyasha's blog: 2025, WTF?
From left: Vijay Sawant, Dharam Valia and Mahesh Gharat

08 Jan 2026 10:51 AM

Hungry for more: Over a decade of letting the work speak
ChatGPT's health

08 Jan 2026 10:35 AM

OpenAI launches ChatGPT Health

Subscribe

* indicates required