Marketing

Blinkit ambulance service

03 Jan 2025 11:27 AM

Blinkit introduces 10-minute ambulance service

The service started in Gurugram on 2 January 2025 with five ambulances on road.
Shantiswarup Panda

03 Jan 2025 10:55 AM

The consumer-facing use of AI was the biggest development of 2024: Shantiswarup Panda

Indriya's chief marketing officer shares his biggest development of 2024 along with one manifestation for 2025.
Screenshot from the film

30 Dec 2024 12:49 PM

Himesh Reshammiya joins the Swiggy Instamart party 

The singer and actor features in the brand's 'new year party' film.
Anshul Khandelwal

30 Dec 2024 12:21 PM

Anshul Khandelwal resigns from CMO position at Ola Electric

Suvonil Chatterjee, chief technology and product officer, Ola Electric, has also stepped down.
The new logo

27 Dec 2024 11:37 AM

Arete Group announces a rebrand

The revamp is anchored by its new tagline, 'Values Create Value.'
Ripal Chopda

27 Dec 2024 11:04 AM

New-age brands will drive the growth over traditional companies: Ripal Chopda

The CMO of The Sleep Company shares his biggest development of 2024 along with one manifestation for 2025.
Sougata Basu

26 Dec 2024 9:36 AM

Sougata Basu moves to Nykaa Fashion

Was with Ace Turtle where he was AVP and business head.
Rajeev Jain

26 Dec 2024 9:17 AM

The Digital Personal Data Protection Act will impact advertising in India: Rajeev Jain

DS Group's SVP, corporate marketing shares his biggest development of 2024 along with one manifestation for 2025.
Adhishree Murdia

24 Dec 2024 10:20 AM

Zee5 elevates Adhishree Murdia

She was vice president- brand and content marketing.
Picture Coutesy: Pexels

24 Dec 2024 10:09 AM

Vintage vibes: The resurgence of retro advertising

In the January issue of Manifest, we explore how brands are leveraging retro trends to connect with Gen Z and younger audiences.

Latest Stories

Malaysia Airlines and Mumbai Indians' 'Cricket at 30,000 feet' campaign

07 May 2026 3:18 PM

Malaysia Airlines and Mumbai Indians turns aircraft into a cricket pitch
Anurag Iyer

07 May 2026 10:55 AM

Creator18 appoints Anurag Iyer
Gurbaksh Singh

07 May 2026 10:42 AM

'Need to have outstanding solutions for challenging problems'
Spotify and FC Barcelona's, 'The Dream Begins' campaign.

07 May 2026 10:40 AM

Spotify brings Olivia Rodrigo to the pitch ahead of El Clasico for FC Barcelona

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Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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