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24 Jun 2025 6:31 PM
Conceptualised by DDB Mudra Group, the campaign consists of two ad films.
24 Jun 2025 5:31 PM
Moves from TV Today Network, where he was chief executive officer - TV and radio.
24 Jun 2025 2:42 PM
Moves from School of Communications and Reputation, where he was director and CEO.
24 Jun 2025 2:10 PM
The author shares his opinion on the ongoing scrutiny over three Indian Cannes Lions wins.
24 Jun 2025 11:53 AM
States that the brand is taking deliberate, albeit small steps toward a more sustainable future.
24 Jun 2025 11:04 AM
The account to drive the brand’s internal and external communications was won following a multi-agency pitch.
24 Jun 2025 10:54 AM
He moves from Starcom, where he was associate vice president.
24 Jun 2025 10:39 AM
The film features influencer Revant Himatsingka, popularly known as Food Pharmer, who challenges the Prime Promise
24 Jun 2025 10:01 AM
He continues as managing director, Kantar South Asia.
24 Jun 2025 9:45 AM
Chawla explains how the brand evolved from a push strategy to a push-pull force through consistency, innovation, and emotional relevance.
25 Jun 2025 2:12 PM
25 Jun 2025 11:20 AM
25 Jun 2025 10:56 AM
25 Jun 2025 10:40 AM
16 Jun 2025 6:00 PM
16 Jun 2025 5:52 PM
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16 Jun 2025 10:22 AM