Pharma And Healthcare

From left: Praful Akali, Debjani Ghosh and Malay Dikshit

01 Aug 2024 10:17 AM

Panel discussion: The easiest things to sell are those that don't require explanations

In conversation with Debjani Ghosh, associate marketing director, Johnson & Johnson, and Malay Dikshit, CEO, Piscium Health Sciences.

01 Jul 2024 9:21 AM

Healthcare is not about user conversions but about the betterment of lives: Vivek Desai

In conversation with Vivek Desai, head- marketing and e-commerce, Roche.

13 Jun 2024 9:18 AM

India at Cannes: Medulla Communications

The agency has shared one entry across five categories for this year's Cannes Lions International Festival of Creativity.

04 Jun 2024 4:18 PM

Narayana One Health appoints DDB Mudra for creative

The account was won through a multi-agency pitch and will be handled by DDB Mudra’s Bengaluru office.

From left: Riya Sethi, Vishal Kaushik, Praful Akali and Chanakya Mishra

28 May 2024 9:34 AM

Panel discussion: Why so serious Pharma?

In conversation with Dr. Vishal Kaushik (MSD), Praful Akali (Medulla), and Chanakya Mishra (Novartis).

23 May 2024 8:47 AM

Ritu Mittal gets wider mandate at Bayer

The head of marketing and digital for India now gets Bangladesh and Sri Lanka under her remit.

ASCI scrutinised 8,229 advertisements during the year.

22 May 2024 5:23 PM

ASCI Annual Report: Healthcare continues to be most-violative sector in advertising

Illegal offshore betting companies follows as the second-most violative category.

25 Apr 2024 10:25 AM

IAA and ISA Retrospect and Prospects: Are purpose and transparency the key to success for brands?

Kenvue's Manish Anandani discussed the change in consumer behaviour over time, its implications on brands, and future trends.

From Left: Riya Sethi, Anand Kumar, Ritu Mittal and Shourov Mukherjee

23 Apr 2024 1:43 PM

Panel discussion: How different is consumer healthcare marketing from consumer marketing?

In conversation with Anand Kumar (Kenvue), Ritu Mittal (Bayer), and Shourov Mukherjee (GSK)

18 Apr 2024 2:46 PM

Liqvd Asia wins Peerless Hospital's marketing mandate in Kolkata

The agency intends to leverage its expertise to enhance awareness about the hospital's emergency ward and medical staff.

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