Pharma And Healthcare

Will lead strategic marketing and media for Piramal Pharma’s OTC brands, including Lacto Calamine, Little’s, Tetmosol, Polycrol, i-pill, and i-activ, managed from the agency’s Mumbai office.

17 Feb 2025 11:09 AM

OMD India bags Piramal Consumer Healthcare’s integrated mandate

The account was won post a multi-agency pitch.

From left: Praful Akali, Mukesh Batra, Akshay Batra

17 Jan 2025 10:07 AM

Panel discussion: Unlike other products, medicine marketing can't be blasted across billboards

Dr Batra's founder Mukesh Batra, and MD, Akshay Batra, discuss the franchise models for clinics, marketing challenges and more...

From left: Praful Akali, Sahej Sethi and Esha Pahuja

22 Nov 2024 10:54 AM

Panel discussion: Navigating mental health in the post-pandemic world

In conversation with Praful Akali, Trijog's Sahej Sethi and Esha Pahuja share the growing importance of mental health.

From left: Atul Suri, Bhavna Kewalramani and Praful Akali

24 Oct 2024 11:22 AM

Panel Discussion: Evidence-based science crucial to reach decision-makers in the pharma industry

In conversation with Bhavna Kewalramani, Sanofi India and Atul Suri, Alembic Pharmaceuticals.

10 Oct 2024 9:41 AM

Divya Dixit moves to One Health Assist

Her last full-time stint was with ALTBalaji.

From left: Praful Akali, Mayur Shah and Deep Malde

03 Sep 2024 9:15 AM

Panel Discussion: How can brands market themselves to healthcare professionals?

In conversation with Deep Malde, head of marketing, global brands portfolio, Danone India, and Mayur Shah, vaccines franchise lead, Sanofi.

Clockwise from top left: Manish Anandani, Shivam Puri, Kartik Johari, and Sandeep Verma

29 Aug 2024 11:21 AM

Success of a healthcare brand translates to a happier, healthier consumer: Cannes and Medulla panel

On day two of Lions in India, the role of marketing in healthcare with a focus on the need to elevate self-care was discussed.

From left: Praful Akali, Shweta Rai, Achin Gupta, Anil Matai, Sudarshan Jain and Sanjay Sharma

27 Aug 2024 11:55 PM

Let legal handle policies, while marketers focus on their job: Cannes and Medulla panel

A five-member panel discussed the role of marketing in the pharmaceutical industry on day one of 'Lions in India'.

The MRSI conducted a webinar on 21 August

22 Aug 2024 9:15 AM

Healthcare now increasingly becoming holistic: MRSI panel

A webinar discussed the changes in healthcare industry and the importance of research in pharma marketing.

06 Aug 2024 11:13 AM

Alembic CSR launches LullabAI to enable speech-impaired mothers to 'sing lullabies'

The AI driven initiative has been conceptualised by Havas Life in collaboration with Perpetual Block.

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