Sports marketing, 09 Sep 2026

Agency09 team

09 Sep 2026 3:29 PM

Agency09 elevates leadership structure across creative, media and technology

The agency has assigned expanded responsibilities across growth, brand and design, production, AI, paid media and technology.

Muse logo

09 Sep 2026 1:37 PM

Meta launches Muse AI agent

The personal AI agent is designed to handle tasks and pursue longer-term goals on behalf of users.

Zoher Kapuswala

09 Sep 2026 11:25 AM

Consumers today are looking for more premium, multi-sensorial experiences: Zoher Kapuswala

Ferrero India Subcontinent's marketing head discusses the brand's entry into the chocolate bar segment, their marketing strategy and more.

Gaurang Menon

09 Sep 2026 11:13 AM

Gaurang Menon exits Hashtag Orange

Menon, who was managing partner and creative head – west, had set up and led the agency's Mumbai operations.

Ishita Hora and Preitesh Ghag

09 Sep 2026 10:39 AM

^ a t o m appoints Ishita Hora and Preitesh Ghag

Hora moves from Publicis while Ghag's last full-time stint was with Creativeland Asia.

Left to Right: Rana Barua, Lionel Laval, Farah Khan, Sameer Tobaccowala and Christophe Pinguet

09 Sep 2026 10:39 AM

Havas India launches Shortcut in partnership with Shobiz

Shortcut Shobiz India will be led by Farah Lauren Khan as VP, who will be based in Mumbai and report to Sameer Tobaccowala, CEO, Shobiz.

Photo by Oscar Nord on Unsplash

09 Sep 2026 10:27 AM

26% of sports fans are unable to find the channel or service that broadcasts an event

The Nielsen report reveals that 85% of sports fans want the TV home screen to display upcoming games.

Atinder Sodhi

09 Sep 2026 10:17 AM

Atinder Sodhi joins Zee5 

Moves after an eight-year stint with JioStar.

Campa and SBI Life retain the partnership, while ChatGPT replaces Atomberg

09 Sep 2026 10:10 AM

Campa, ChatGPT and SBI Life partner with BCCI 

The brands are associate partners for India home cricket for two seasons.

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