From frozen lakes to bronze glory, Pocket FM salutes India's women ice warriors

Rolls out a brand film ‘Sound of Change' to celebrate the Indian Women's Ice Hockey team's journey of grit and resilience. 

Manifest Media Staff

Aug 14, 2025, 1:21 pm

Pocket FM's ‘Sound of Change' film under its 'India, Kuch Acha Suno' campaign.

Pocket FM’s ‘India, Kuch Acha Suno’ (India, listen to something good) campaign launches a new chapter, 'Sound of Change', spotlighting the remarkable stories of India’s women’s ice hockey team.

Set against Ladakh’s beauty, the film follows India’s women’s ice hockey team as they battle societal resistance, scarce resources, and freezing conditions to chase a dream few believed in. Often training in borrowed men’s gear, they faced mockery, family pushback, and the stigma of playing a 'man’s sport' yet went on to win a historic bronze at the Asia Cup. Featuring the players themselves and narrated by Padma Shri Morup Namgyal, the Pocket FM film is part of the India, Kuch Acha Suno! campaign. More than a sports story, the film is a tribute to Indian women who defy norms and follow their path, turning quiet resolve into victory.

Vineet Singh, SVP and head - brand marketing, communications and partnerships, Pocket FM, said, “In a world filled with noise and negativity, we want to shine a light on stories that inspire and uplift. ‘Sound of Courage’ is more than a film—it’s a tribute to every individual who’s ever dared to defy the odds and to the unheard stories that deserve to reach far and wide.” 

Harjinder Singh (Jindi), general secretary, Ice Hockey Association of India and Member IIHF Asia Committee, added, “We didn’t just win a medal — we made a statement. Against all odds, we carved our own path, broke barriers, and proved that passion knows no boundaries. This Bronze at the IIHF Asia Cup isn’t just about the game; it’s about resilience, belief, and a dream that refused to die. To our incredible Ice Hockey family, the players, parents, coaches, and support staff who believed in us when few did. You showed up when it was hard. Together, we turned every challenge into a stepping stone. We are more than a team, we are a movement." 

Source: MANIFEST MEDIA

Subscribe

* indicates required