Marketing

Shaifali Gautam

13 Jun 2025 10:46 AM

Rapid Fire with Shaifali Gautam

Our series continues with CaratLane's chief marketing officer.
Destinations like Turkey and Azerbaijan saw a cancellation spike on travel portals following the Indo-Pak standoff

12 Jun 2025 10:28 AM

Travel in the times of war

We uncover the business, brand, and human aspects of travel amid rising geopolitical tensions, as tourism navigates paradigm shifts.
Picture Courtesy: India Influencer Marketing Report 2025

12 Jun 2025 12:26 AM

63% of total product discovery across all categories are driven by influencers: Report

The 'India Influencer Marketing Report 2025' is released by The Goat Agency, in collaboration with Kantar.
Ferzad Palia

10 Jun 2025 10:29 AM

Ferzad Palia joins upGrad

Moves from JioStar, where he most recently served as senior EVP and business head – JioCinema.
L to R: Ranveer Singh with Anant Agarwal, vice chairperson, CPRL

09 Jun 2025 4:27 PM

McDonald’s India signs Ranveer Singh as brand ambassador

Singh joins a global league of icons like BTS and Travis Scott, who have McDonald’s meals named after them. 
Tanushree R

09 Jun 2025 4:08 PM

Nature's Basket appoints Tanushree R

Moves from WPP, where she was associate vice president.
ThinkROI bags the digital programmatic mandate for Hamilton Sciences

09 Jun 2025 10:58 AM

ThinkROI wins digital programmatic mandate for Hamilton Sciences

Will manage end-to-end programmatic strategy, media planning, execution, and performance optimisation for its portfolio of brands.
From left: Deep Sihag Sisai (founder and chairman, AVPL), Arbaaz Khan and Preet Sandhuu (founder and MD, AVPL).

05 Jun 2025 9:29 PM

Arbaaz Khan joins AVPL International as a strategic investor and brand ambassador

His entrepreneurial background and mass appeal make him a perfect fit for the brand.
Amrita Kumar (left) and Manasi Narasimhan

04 Jun 2025 8:22 PM

Marketing Manifest Stations with Manasi: Episode four

The fourth episode features Amrita Kumar, vice president and head - marketing, Isprava.
Ishaan Khatter (left) and Shanaya Kapoor

04 Jun 2025 12:18 PM

Nykaa Fashion gets Ishaan Khatter and Shanaya Kapoor as brand ambassadors

Through this association, the brand aims to be more than a shopping destination.

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