Marketing

Vicky Kaushal receiving the award

07 Aug 2024 10:52 AM

'Neeyat saaf honi chahiye': Vicky Kaushal on brand endorsements

The actor also narrated why he turned down an association with a gutka brand.
Ananya Panday receiving the award at the 11th IAA Leadership Awards

07 Aug 2024 10:49 AM

Interested in the feminine hygiene category as it's considered a taboo in our country: Ananya Panday

Panday bagged the IAA 'Brand Endorser of the Year' (female) at the Leadership Awards 2024.
Manish Tiwary

07 Aug 2024 9:47 AM

Amazon India's country head Manish Tiwary to exit

He joined the e-commerce company in 2016 as vice president.
Nadir Godrej was the jury chair for the IAA Leadership Awards

07 Aug 2024 12:51 AM

IAA Leadership Awards: Nadir Godrej's poetic address 

Godrej Group's chairperson and MD turned to poetry to address issues like ESG, diversity, the use of social media, and more...
Piyush Pandey receiving his award

07 Aug 2024 12:19 AM

IAA Leadership Awards: Hephzibah Pathak, Navin Khemka take top creative, media agency honours

Piyush Pandey inducted into IAA Hall of Fame.
Joy Chatterjee

06 Aug 2024 1:28 PM

Mankind Pharma elevates Joy Chatterjee

He previously served as associate vice president.
Anshumaan Prasad

05 Aug 2024 4:01 PM

NIIT names Anshumaan Prasad as head of marketing

Prasad joins from Amazon India where he led marketing initiatives for Amazon Prime and Amazon Specials.
Bisk Farm, which adopted the mark 'Top Gold' for one of its biscuit products in 2005, secured permitted protection through trademark and copyright registrations.

05 Aug 2024 3:01 PM

Calcutta HC grants injunction to Bisk Farm in trademark dispute against Parle

The court's order underscores that Bisk Farm is the prior and only registered user of the mark 'Top Gold'.
Manifest's August issue

04 Aug 2024 11:42 PM

Manifest's August issue is out

Keeping up with the Olympic fever, we find out if India is ready to enter a new sporting era, alongside a chat with Olympian Abhinav Bindra.
The report analysed 12,000 screens from 53 top apps available in India

01 Aug 2024 7:01 PM

98% of top apps in India use deceptive patterns: ASCI report

Of the 53 top apps, health-tech apps were found to have the highest usage of dark patterns, followed by travel booking and fintech sectors.

Latest Stories

Abhay Kumar

02 May 2025 3:25 PM

Abhay Kumar joins BPTP
This offering was launched during during the World Audio Visual and Entertainment Summit.

02 May 2025 3:14 PM

DishTV Watcho launches Fliqs
Nearly one in three (29%) companies admit to being highly risk-averse - and more than half say they struggle to keep pace with cultural shifts.

02 May 2025 1:56 PM

Only 13% of brands embrace bold ideas: Lions report
Pritika Shah (Picture credits: MMA Global)

02 May 2025 1:44 PM

HDFC Life elevates Pritika Shah

Most Read

Yannick Bolloré

24 Apr 2025 10:39 AM

‘The Omnicom-IPG merger is a win for them and Havas’
Fernando Machado

22 Apr 2025 10:40 AM

'The biggest risk is having to pump a ton of money into paid media'
R Balakrishnan

21 Apr 2025 10:25 AM

‘The only reason I need to go to a therapist every day is because of my fears about AI’
Pavanjit S Bedi

11 Apr 2025 8:57 AM

Rapid Fire with Pavanjit S Bedi

Subscribe

* indicates required