Marketing

Zoher Kapuswala

15 Sep 2025 2:23 PM

Zoher Kapuswala gets a new role at Ferrero India

His current mandate is regional marketing manager - Ferrero brands.
Suzuki Motorcycle India announced a collaboration with Japanese Anime character

15 Sep 2025 11:02 AM

Suzuki Motorcycle India announces collaboration with Japanese Anime character for Suzuki Avenis

The partnership was showcased at the ‘Mela! Mela! Anime Japan!!' festival in New Delhi on 13-14 September 2025.
Aryan Anurag, co-founder, Binge Labs (left) and Divye Agarwal, co-founder, Binge Labs.

15 Sep 2025 10:18 AM

Personal branding isn't vanity - it's trust, influence, and growth: Aryan Anurag

Binge Labs' co-founder breaks down a framework for founders to scale personal branding.
The brand released a video to announce the partnership

12 Sep 2025 4:57 PM

boAt ropes in KR$NA as brand ambassador

The collaboration aims to drive cultural resonance through music, authenticity, and self-expression.
Ravish Kumar Chaubey

12 Sep 2025 3:09 PM

Kult appoints Ravish Kumar Chaubey

Moves from WorkIndia, where he was head of growth.
Emotional drivers are the new currency of shopper experience

12 Sep 2025 10:43 AM

Opinion: The power of emotions in retail

The author unpacks the role of emotional drivers in converting shopper moments into long-term brand loyalty.
Sumeet Bhojani (left) and Reshu Saraf

11 Sep 2025 11:10 AM

'Consideration is more important than top-of-mind recall in our category'

We caught up with Godrej Enterprises' Sumeet Bhojani and Interio by Godrej's Reshu Saraf to discuss its recent rebrand.
Himanshu Kanwar

10 Sep 2025 10:59 AM

Vadilal Industries appoints Himanshu Kanwar as CEO

He is the ice cream maker's first non-promoter CEO in over a century.
Ramprasad Sridharan

10 Sep 2025 10:54 AM

Ramprasad Sridharan exits Benetton India

Was managing director and CEO. 
Mukesh Ghuraiya

09 Sep 2025 2:40 PM

Antara Senior Care appoints Mukesh Ghuraiya

Ghuraiya will drive end-to-end marketing across all lines of business at the senior ecosystem and Max India.
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