Marketing

Joy Chatterjee

06 Aug 2024 1:28 PM

Mankind Pharma elevates Joy Chatterjee

He previously served as associate vice president.
Anshumaan Prasad

05 Aug 2024 4:01 PM

NIIT names Anshumaan Prasad as head of marketing

Prasad joins from Amazon India where he led marketing initiatives for Amazon Prime and Amazon Specials.
Bisk Farm, which adopted the mark 'Top Gold' for one of its biscuit products in 2005, secured permitted protection through trademark and copyright registrations.

05 Aug 2024 3:01 PM

Calcutta HC grants injunction to Bisk Farm in trademark dispute against Parle

The court's order underscores that Bisk Farm is the prior and only registered user of the mark 'Top Gold'.
Manifest's August issue

04 Aug 2024 11:42 PM

Manifest's August issue is out

Keeping up with the Olympic fever, we find out if India is ready to enter a new sporting era, alongside a chat with Olympian Abhinav Bindra.
The report analysed 12,000 screens from 53 top apps available in India

01 Aug 2024 7:01 PM

98% of top apps in India use deceptive patterns: ASCI report

Of the 53 top apps, health-tech apps were found to have the highest usage of dark patterns, followed by travel booking and fintech sectors.
Lulu Raghavan

01 Aug 2024 12:00 PM

Landor elevates Lulu Raghavan

Will remain based in Mumbai and report to Christian Schroeder, global president, Landor.
Picture courtesy: Pixabay

01 Aug 2024 10:38 AM

First half of 2024 sees 3% drop in ad volumes on television: TAM

Hindustan Unilever continued to top the advertiser charts.
Rediffusion's Bharat Lab report.

31 Jul 2024 11:38 AM

India's EV sales grew by 50% in 2023

Rediffusion's Bharat Lab released a report about preferences and perceptions towards electric vehicles.
Tara Kapur

31 Jul 2024 10:14 AM

Tara's blog: Wake up, it’s 2024 - we need to do better

The author explains why representation is essential in media and advertising.
TKIL Industries appoints chlorophyll as its Brand Identity Development Partner

30 Jul 2024 12:51 PM

TKIL Industries names chlorophyll as its brand identity development partner

Formerly thyssenkrupp Industries India, the company has transitioned to Indian ownership with new investors.

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