Noel Dsouza

23 Dec 2025 9:10 AM

Are long-form print ads making a comeback?

Sahil Shah, president, Dentsu Creative Isobar, and Shriram Iyer, co-founder, ZeroFifty Mediaworks, weigh in.

18 Dec 2025 11:08 AM

'One doesn't need to act serious just because they are operating in BFSI'

Puneeth Bekal, EVP and CMO, HDFC Securities, on the creative bets that paid off and how he's reshaping the brand in a fast-moving category.

16 Dec 2025 8:31 AM

'Social media builds awareness, but real impact comes from tastings, events, and direct engagement'

Paladin Wines' Rohan Nihalani explains how a new generation is shifting wine from niche luxury to everyday lifestyle.

Prajakta Koli inaugurates Go Color's new flagship store in Khar, Mumbai.

11 Dec 2025 3:52 PM

Brick-and-mortar stores have worked better than online stores: Gautam Saraogi

At the launch of Go Colors' new store in Mumbai, we caught up with its founder and CEO, along with YouTuber and actor Prajakta Koli.

09 Dec 2025 8:09 PM

It's not the end of an era, it's the start of one: Wondrlab Network's Rakesh Hinduja

Neon and Hector AI's Meher Patel, along with Hinduja decodes the shift from agency playbooks to platform-led growth at a media roundtable.

02 Dec 2025 9:17 AM

'Children relate to our characters, and brands thrive when they join stories that hit home'

Sourabh Kumar, founder and CEO, PunToon Kids, on building India's first homegrown kids' entertainment brand and earning parents' trust.

27 Nov 2025 10:47 AM

'For a whisky brand, it's not just what's in the glass — it's the culture and history behind it'

Matthew Cordiner, global whisky ambassador, Bacardi, on heritage and why whisky storytelling matters.

26 Nov 2025 10:43 AM

If you want Gen Z's attention, you can't copy-paste ads: Ankit Goyle

Snap's head of marketing breaks down Gen Z's visual language, the idea behind their latest campaign, and why attention metrics matter.

24 Nov 2025 10:53 AM

It's a cluttered, fragmented market, so we have to not just deliver, but over-deliver: Bikram Basu

ABD Maestro's MD on building a design-led, culture-forward portfolio for India's new-age spirits consumer.

Alankrita Shrivastava (left) and Kopal Naithani

21 Nov 2025 10:57 AM

‘As women, we're often told to quiet down, but as creative women we need the courage to speak up'

Alankrita Shrivastava was in conversation with Kopal Naithani at SIBI India.

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Noel Dsouza

Are long-form print ads making a comeback?

'One doesn't need to act serious just because they are operating in BFSI'

'Social media builds awareness, but real impact comes from tastings, events, and direct engagement'

Brick-and-mortar stores have worked better than online stores: Gautam Saraogi

It's not the end of an era, it's the start of one: Wondrlab Network's Rakesh Hinduja

'Children relate to our characters, and brands thrive when they join stories that hit home'

'For a whisky brand, it's not just what's in the glass — it's the culture and history behind it'

If you want Gen Z's attention, you can't copy-paste ads: Ankit Goyle

It's a cluttered, fragmented market, so we have to not just deliver, but over-deliver: Bikram Basu

‘As women, we're often told to quiet down, but as creative women we need the courage to speak up'

Follow us

Latest Stories

New Balance signs Janhvi Kapoor as brand ambassador

Rohit Sharma crafts a plan to take on the upside down in Stranger Things

Santa upgrades his delivery sleigh with the Citroën Basalt X

'India's next media consolidation will be regional, not corporate'

Most Read

Dream11 is India's 'most visible startup'

Manifest's December 2025 issue is now out

'Agency mergers are a sign of the times, but the lack of women leaders at the helm is more telling'

Omnicom-IPG merger: Creative structure for India revealed

Noel Dsouza

Are long-form print ads making a comeback?

'One doesn't need to act serious just because they are operating in BFSI'

'Social media builds awareness, but real impact comes from tastings, events, and direct engagement'

Brick-and-mortar stores have worked better than online stores: Gautam Saraogi

It's not the end of an era, it's the start of one: Wondrlab Network's Rakesh Hinduja

'Children relate to our characters, and brands thrive when they join stories that hit home'

'For a whisky brand, it's not just what's in the glass — it's the culture and history behind it'

If you want Gen Z's attention, you can't copy-paste ads: Ankit Goyle

It's a cluttered, fragmented market, so we have to not just deliver, but over-deliver: Bikram Basu

‘As women, we're often told to quiet down, but as creative women we need the courage to speak up'

Follow us

Latest Stories

New Balance signs Janhvi Kapoor as brand ambassador

Rohit Sharma crafts a plan to take on the upside down in Stranger Things

Santa upgrades his delivery sleigh with the Citroën Basalt X

'India's next media consolidation will be regional, not corporate'

Most Read

Dream11 is India's 'most visible startup'

Manifest's December 2025 issue is now out

'Agency mergers are a sign of the times, but the lack of women leaders at the helm is more telling'

Omnicom-IPG merger: Creative structure for India revealed

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